Product Field Guide

Evergreen principles for product management

Learn the concepts, frameworks, and mental models of building quality products

Shepherding

Shepherding

Gain stakeholder support

Chesterton's Fence

Chesterton's Fence

Understand past decisions

Feedback for Humans

Feedback for Humans

Delivering constructive criticism

The Premortem

The Premortem

Reflect on failure before it happens

Heart Metrics

Heart Metrics

Quantifying customer love

The Confusion Matrix

The Confusion Matrix

Define success for AI projects

Boulders to Stones to Pebbles

Boulders to Stones to Pebbles

Decompose objectives into workable chunks

The Moscow Method

The Moscow Method

Building a pyramid of priorities

Capacity-First Planning

Capacity-First Planning

Announce your appetite

Working Backwards

Working Backwards

Start with the customer problem

Baseline and Target

Baseline and Target

Two numbers to measure success

The First Thirty Days

The First Thirty Days

How to hit the ground running

Pull it to the Left

Pull it to the Left

Why speed matters

© 2024 Product Field Guide